Strategic SEO Keyword Usage in 2022

For those who wish to effectively advertise a product or service, appearing in search engines is a necessity. While it will take an investment of time, resources, and money to rank for most keywords with any kind of search volume, search engine optimization can have life-changing effects on your business. When done properly, it can get you to the first page of search results where the vast majority of potential customers end their search.

The Process Starts With Keyword Research

For the best chance of ranking the ideal keywords for SEO, it’s highly recommended that you begin with a keyword research tool. There are plenty of tools to choose from and the majority of them serve the same purpose; finding you the best SEO keywords with the best volume, right? Actually, keyword research takes more than pulling the top-searched words from your SEO tools. Most of the time, your web pages have no chance at jumping straight into a high-volume, high-difficulty keyword target. It takes research, patience, and the best strategy among the competition to rank for a main keyword.

When you are conducting keyword research, remember that search engines want the most relevant web page to rank for each topic, even if your keyword targeting is more direct than theirs. In short, lacking content or a blog post/web page that is unsupported by other relevant content will flop in most cases.

A Winning Keyword Strategy

With search engines crawling for the most relevant content from reputable sources, it’s important to understand what that entails. The most effective SEO strategy will include a content strategy that aims to support your exact keyword. In your keyword research, you will find a primary keyword that you wish to target; then, you will need to find long-tail keywords that are relevant to your main subject.

For example, if a business chose to target a keyword like ” SEO Website Audit”. First, you will need to create content that is above the standard of competitors and provides valuable information on the subject, typically in landing page format. Next, your keyword research will be put to trial, as you will need plenty of keyword ideas for the supporting content. Creating a blog post for various topics such as “elements of an SEO site audit”, “What does an SEO website audit do”, and “how to run an SEO website audit” will build your site’s relevance for the overall topic.

Using the relevant keyword ideas you found using a keyword research tool, you will need to compose content to support your primary keyword phrase. Every time a blog post is created to support your main keyword, internal links should be used to build a connection, improving your visibility and authority for various keyword phrases at once. Generally, lower search volume keyword phrases with little-to-no difficulty are used to build your authority.

Additional Factors For Ranking SEO Keywords

Once you are done with the keyword research tools and have content written, there are plenty of search ranking variables left to consider. Proper application of keywords for SEO is just as necessary as finding the right keywords because without a technically-sound site you will struggle to progress in search results. Other important factors in the SEO process are:

Title & Meta Description
When people search for a specific keyword, the first visible information is the page’s meta description and title. These components should include your keywords for SEO while also falling within the pixel parameters that search engines have set. Your meta descriptions and titles also have to be unique to that page, as a duplicate title or meta description will negatively impact your SEO.

Keyword Stuffing
Overloading content with relevant keywords (keyword stuffing) sounds good in theory, but you may get your own site penalized by doing so. If your efforts are deemed inorganic, it could cost any progress you have made in your keyword and searches related to it. Avoid keyword stuffing to look less spammy to search engine crawlers and viewers.

Content Structure
The highest quality content doesn’t always win, especially if it’s not structured properly. As you blend keywords for SEO into your website, compare the heading structures and page components of top competitors to help you find the most valuable on-page attributes.

Duplicate Keyword Usage
When attempting to rank keywords for SEO, avoid overlapping your keyword targeting to prevent search results from skewing. When multiple pages share the exact same search intent, Google and other search engines tend to pull authority from one to another.

Progressive Search Engine Optimization
By initially targeting SEO keywords that may not provide a substantial search volume but have a low ranking difficulty, you can make your first appearances in search results. While the primary purpose of articles is to support specific keywords, your long-tail keywords (secondary keywords) will also begin to rank. This strategy lets you build organic traffic each month, reaching your target audience more effectively as your efforts continue.

Unfortunately, each component of SEO takes practice, from keyword research to writing effective and informative content. If you are able to complete the keyword research and start building content, you are on the right path, but ranking for SEO keywords in the search engine results pages is a larger process than most business owners can take on.

Get Found In Search Results & Maps

To save countless hours of research, writing, and strife, talk to a professional about SEO keywords and the process for ranking in your scenario. SEO services can give you a head start on generating search traffic and eliminate an exhausting amount of effort from your plate. Find the best keywords for search engine optimization with JH SEO.

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What is a good SEO score? This is a question that many business owners and website administrators ask themselves. SEO...

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Google Algorithm Updates History: Major & Recent Updates

Google is consistently updating its algorithm to ensure it meets its user’s needs and serves up the most relevant and...

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The 13 Extremely Important SEO Mistakes You Have to Avoid

You decide to concentrate on SEO strategy, optimize everything for search engines, get lots of links for your keyword research,...

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What is Long-Tail Keyword in SEO? Benefits of Long-Tail Keywords

When there’s a lot of competition for keywords in almost every market, SEO experts have to set their route and...

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How to Optimize Blog Posts For SEO? 10 Expert Tips | Jimmy Huh

If you want your blog posts to be found by people using search engines, then it’s important that they’re optimized...

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Leverage Press Releases for SEO Boost: A Guide

Press releases attract attention from the media and help you promote your product or service. Moreover, Google or Yahoo News...

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Understanding Anchor Text: Your SEO Game Changer

SEO is a crazy game to play. Google algorithms get more complex and intelligent while some experts try to trick...

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What Is A/B Testing in SEO? | How to Do A/B Split Testing?

The old saying is true: “You can’t know everything.” A/B testing (aka split-testing) may be one of the best ways...

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What’s the Difference Between On-Page vs. Off-Page SEO?

SEO is a complex process that can be difficult to understand, especially if you are new to the world of...

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Technical SEO Checklist to Boost Your Traffic – JH | SEO

To rank at the top of search results is a wild race and your best friend is search engine optimization...

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The 14 Most Common Myths About SEO Debunked

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What is Local SEO Citation? | How to Optimize Local Citations?

If you’re running a local business, then you know the importance of ranking high in local search results. And if...

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How To Do Real Estate Marketing? 15 Real Estate Marketing Ideas

Today, the internet plays a key role in the home buying process. It is also important for real estate agents...

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Local SEO Checklist: 10 Key Points to Improve Your Local Ranking

Even if local SEO is not a new thing, it still continues to grow in importance. In fact, the numbers...

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Off-Page SEO Checklist: 10 Great Strategies to Rank Higher

SEO is one of the most important aspects of any online marketing strategy. However, it can be complex and sophisticated....

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Your Ultimate On-Page SEO Guide

When it comes to SEO, on-page SEO is one of the essential aspects. It’s well-known that if you want to...

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written by Jimmy Huh

1:51 am

10-Step SEO Audit Checklist To Boost Your Ranking in 2022

If you want your website to generate more traffic or you are not sure that everything is running okay, you...

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What is a Robots.txt File Used for? Do You Need a Robots.txt File?

A robots.txt file is a text document that doesn’t contain HTML markup code. It is hosted on the web server...

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How important is social media for plastic surgeons?

Social media can be a powerful tool for plastic surgeons. It can help them connect with potential patients, build trust,...

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Is SEO In Los Angeles More Competitive

SEO in Los Angeles is more competitive than ever before. If you want to stay ahead of the curve, you...

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How to Find a Good SEO Consultant

SEO is one of the most important aspects of any online business. If you’re not doing SEO, you’re missing out...

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How to get more traffic to my website?

Do you want to know how to get more traffic to your website? If so, you’re in the right place!...

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How To Do Local SEO For Your Business in Los Angeles?

If you are a business owner in Los Angeles, it’s important to make sure your website is optimized for Local...

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How To Do Local SEO For Your Business In New York City?

If you are a business owner in New York, it is important to understand how local SEO works and how...

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What Is User Intent | How To Optimize Your Website Accordingly

The websites we design and the content we produce are actually for users -for sure! If users don’t have a...

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How to Choose Keywords for SEO

Choosing keywords for SEO purposes is a vital part of increasing your online presence and driving traffic to your website....

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Complete SEO Guide for Plastic Surgery Websites

SEO, also known as Search Engine Optimization, makes sure your company’s website shows up on page one of search results...

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What is Off-Page Optimization in 2022?

When trying to gain a better understanding of how search engines choose the top pages listed on the results page,...

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What is a Meta Tag in 2022?

When trying to get a better sense of how websites are ranked by Google, it is likely that you will...

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What Is A 301 Redirect in 2022?

At first glance, the question of “what is a 301 permanent redirect” is a simple question to answer. In short,...

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Adding a User to GMB

If you are conducting business from a storefront location, you should probably know about Google My Business and how to...

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Best CMS for SEO

Before starting a new site build, you should evaluate which CMS will bear the greatest benefit to your business. With...

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Google Analytics

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Google Review

Google was smart enough with basic account monitoring and caught many of the SEO tactics used, like posting fake, paid,...

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Is Local SEO in New York more competitive

SEO is a critical component of any successful online marketing strategy. If you’re doing business in New York, it’s important...

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Master SEO Rankings with These Proven Tools

SEO ranking is an important factor for any website. You want to make sure that your site is ranking as...

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Unlock SEO Success: The Critical Role of Page Speed

Could there be a factor that we forgot while working hard for our website and trying to get it to...

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The Power of Backlinks in SEO Explained

Simply put, backlinks are links from a page on one website to another. They are an important part of how...

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Revolutionize Your Dental Practice with Effective SEO Techniques

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2024 SEO Services Explained: Enhancing Your Online Presence

An SEO service is the work an individual or agency provides that utilizes best practices to create a compelling page result that will rank for...

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How Much Does SEO Cost & How Clients Should Budget in 2020

SEO is charged and based generally in these models: Hourly Engagement | $75 – $150 per hour via RankPay Retainer Model...

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Top SEO Strategies for Small Businesses in 2024

2020 is happening and as a business owner, I’m committed to making it a big year for my business and...

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Using SEO Keywords in 2022

The Process Starts With Keyword Research

A Winning Keyword Strategy

Additional Factors For Ranking SEO Keywords

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