What Are Backlinks in SEO | What Makes a Good Backlink?

Simply put, backlinks are links from a page on one website to another. They are an important part of how search engines like Google rank content. Backlinks help Google discover and rank content because they show that other websites think your content is valuable and worth linking to. In this blog post, we will discuss backlinks in more detail. We will answer the question “what are backlinks in SEO?” and explain why they are important for your website.

Why Are Backlinks Important?

Backlinks are important for SEO because they show search engines that your content is valuable and worth ranking. When other websites link to your content, it shows that they think your content is high-quality and informative. This helps Google understand what kind of content to rank higher in search results. Backlinks are also a key factor in determining the PageRank of a page. PageRank is a metric used by Google to determine how high a page should rank in search results. Pages with a lot of backlinks tend to have a higher PageRank than pages with fewer backlinks.

If you want your website to rank higher in search results, then you need to focus on building backlinks. Backlinks are one of the most important ranking factors for SEO. By building backlinks to your website, you are signaling to Google that your content is valuable and worth ranking. There are a number of ways to build backlinks. You can reach out to other websites and ask for links, or you can create great content that other websites will want to link to.

Building backlinks can be time-consuming, but it is important for SEO. Backlinks are one of the most important ranking factors for SEO, so they are worth the effort. Creating great content and reaching out to other websites are two great ways to start building backlinks for your website.

How Do Backlinks Work?

Backlinks are like conversations among websites. One person posts something on their blog, and another blogger links to that post when sharing her perspective about the same topic or event so readers of both blogs can benefit from reading each others’ perspectives.

Backlinks are an important part of how search engines rank content. When other websites link to your content, it shows that they think your content is high-quality and informative. This helps Google understand what kind of content to rank higher in search results. As mentioned above, backlinks are also a key factor in determining the PageRank of a page. Pages with many backlinks tend to have a higher PageRank than pages with fewer backlinks.

Types of Backlinks

There are two types of backlinks: dofollow and nofollow.

Dofollow backlinks are the most valuable type of backlink. They pass link equity (a metric used by Google to determine how high a page should rank in search results) from one website to another. When a website links to your content with a dofollow backlink, they are signals to Google that your content is valuable and worth ranking. This helps your content rank higher in search results.
Nofollow backlinks are not as valuable as dofollow backlinks, but they still help improve SEO. Nofollow backlinks show Google that other websites think your content is relevant and informative. However, because they do not pass link equity, they do not help your content rank higher in search results.

What makes a good backlink?

A backlink is only as good as the website it’s coming from. A backlink from a high-quality, authoritative website will be more valuable than a backlink from a low-quality website. This is because Google uses the quality of backlinks to determine the quality of a website. So, if you want your website to rank higher in search results, then you need to focus on building backlinks from high-quality websites.

There are a number of factors that make a backlink good:

The backlink is from a high-quality website: To get the most value from a backlink, it should come from a website that is authoritative and has a high PageRank.
The backlink is relevant to your content: A backlink will be more valuable if it’s relevant to your content. For example, if you have a blog post about SEO, then a backlink from an authoritative SEO website would be more valuable than a backlink from an unrelated website.
The backlink uses anchor text that is relevant to your content: Anchor text is the text that is used to link to your content. The anchor text should be relevant to your content to get the most value from the backlink.
The backlink has a high PageRank: A backlink will be more valuable if it has a high PageRank. This is because a backlink with a high PageRank passes more link equity (a metric used by Google to determine how high a page should rank in search results) from one website to another.
The backlink is dofollow: Dofollow backlinks are the most valuable type of backlink. They pass link equity from one website to another, which helps your content rank higher in search results.
The backlink is from an authoritative website: A backlink from an authoritative website is more valuable than a backlink from a non-authoritative website. This is because an authoritative website has more link equity to pass on to your website.

How to check backlinks?

There are a number of ways to check backlinks. The most common way is to use a backlink checker tool. There are many backlink checker tools available online, such as Moz, Ahrefs, Semrush, Serpstat, and Majestic.

Another way to check backlinks is to manually check them using Google search. To do this, simply enter the URL of the website into Google search and then scroll down to the bottom of the search results page. If there are any backlinks from that website to yours, they will be listed under “Links pointing to your site.”

One way to check the quality of your backlinks is to use Google Search Console. Search Console is a free tool that shows you information about your website’s traffic, backlinks, and more. To use it, simply add your website to Search Console and then click on the “Links” tab. Here, you’ll see a list of all the websites that are linking to yours. You can click on each backlink to see more information about it, such as its anchor text and PageRank. This data can help you determine which backlinks are helping your website and which ones are harmful.

To sum up, there are a number of ways to check backlinks:

Use a backlink checker tool
Manually check backlinks using Google search
Use Google Search Console

How to get more backlinks?

There are a few ways to get more backlinks. With these backlink methods, you can get more traffic to your website. Let’s take a quick look at them:

Earning backlinks: Create high-quality content that other websites will want to link to. This can include blog posts, infographics, or even videos. Earned backlinks are organic.
Creating Backlinks: You can create backlinks by participating in online directories or forums and including a link to your website in your signature. Also, leaving comments, submitting to business directories, etc. can be included in creating backlinks.
Building Backlinks: Another way is to reach out to other website owners and ask if they would be willing to link to your website. You can increase your site’s popularity and improve your SEO by building backlinks.

Read Our Blogs

How Long Does SEO Take for Lawyer Websites

As with every answer to any Search Engine Optimization question, the answer is: it depends… Depending on the affecting factors,...

written by jimmy

11:38 am

SEO Terms for Beginners

If you are a Search Engine Optimization (SEO) rookie, you will come across many unfamiliar words. For beginners, we have...

written by jimmy

10:58 am

What is Schema Markup and How Can It Help My Personal Injury Law Firm’s Website?

If you’re a personal injury lawyer, then you know how important it is to have a website that attracts new...

written by jimmy

10:01 am

SEO Ranking Factors for Lawyers

As a lawyer, it’s important to not only stay current on the latest laws and regulations in your field, but...

written by jimmy

8:43 am

The Cost of SEO for Lawyers: 6 Factors to Know

Hundreds of thousands of people looking to boost their law firm’s online presence always ask the same question: SEO cost...

written by jimmy

5:18 am

How to Use HARO for Backlinks & Publicity

If you’re looking for ways to get backlinks and publicity for your law firm, then you should definitely check out...

written by jimmy

7:23 am

How to Create Strategy for Local SEO?

Ranking for keyword terms can be difficult, especially for small businesses. While larger, more resourced companies target the keywords in...

written by jimmy

7:31 am

How to Do Local SEO Audit: How to Improve Your Ranking?

If you’re running a business, it’s important to make sure that you’re doing everything possible to improve your ranking in...

written by jimmy

5:25 am

How to Do SEO for Google Maps: Ranking Higher on Google Maps

Can you be sure that you are taking advantage of every opportunity for your business to attract local customers? For...

written by jimmy

2:08 am

New York SEO & Digital Marketing Plan for Local Businesses

If you’re a business owner in New York City, it’s important to have a solid digital marketing game plan. After all, New...

written by jimmy

7:47 am

What is SEO Copywriting? How to Write SEO-Friendly Content

To boost your sales, you need to connect with your target audience and ensure that you’re driving their interest. Achieving...

written by jimmy

7:06 am

How to Improve SEO on Amazon? How to do Amazon SEO

You may think about Google when you think about SEO. It often seems like SEO is just about Google —...

written by jimmy

6:07 am

How To Market A Gym? 10 Marketing Strategies You Shouldn’t Miss

As a gym owner, marketing may not be the first bullet on your to-do list. However, it is as important...

written by jimmy

3:16 am

10 Reasons Why Your Business Needs SEO

If you’re running a business, it’s important to make sure that you’re doing everything possible to optimize your website and...

written by jimmy

8:10 am

9 Best eCommerce SEO Strategies: Ultimate Guide for Beginners

Today, eCommerce has a huge place in customers’ lives, and to reach a wide audience, online efforts are an absolute...

written by jimmy

8:13 am

How to Use Facebook Ads: A Step-By-Step Guide for Beginners

Many people tent to believe that no one clicks on Facebook ads anymore. But, that’s not true. Actually Facebook generated 114.93...

written by jimmy

7:04 am

10 Reasons Why Your Business Needs SEO in 2022

If you’re running a business, it’s important to make sure that you’re doing everything possible to optimize your website and...

written by jimmy

2:17 am

What Is SERP? What Are The Features Of SERPs

If you decide to start SEO, you’ll see the term SERP a lot. The answer to “What is SERP” is...

written by jimmy

2:31 am

How to Learn SEO? +25 Free SEO Courses & Guides

SEO, or search engine optimization, is one of the most important aspects of online marketing. And all the brands, startups,...

written by jimmy

7:02 am

How Does Google Remarketing Work? Advantages Of Retargeting

Converting first-time visitors is a difficult task. When you work on attracting new visitors, you’ll see that many people leave...

written by jimmy

12:58 am

Pay-Per-Click: 10 Benefits Of PPC Advertising For Your Business

Whether you’re just starting out or you’ve been in business for a while, it’s important to explore all of your...

written by jimmy

4:48 am

14 Best SEO Tools That You Actually Need to Boost Your Website

There are a lot of SEO tools out there, and it can be hard to know which ones you need....

written by jimmy

7:18 am

The 10 Best WordPress SEO Plugins to Boost Your Website

Even if you really want to rank your website high in the search results, you may think that Search Engine...

written by jimmy

5:20 am

How to improve SEO ranking?13 Tactics to improve SEO in 2022

SEO, or search engine optimization, is one of the best ways to improve your website’s visibility and traffic. It can...

written by jimmy

4:57 am

How to Do SEO for YouTube Video? Tips to Boost Your Video

Do you know that YouTube is the second-largest search engine in the world – right after Google? The platform is...

written by jimmy

9:36 am

Shopify SEO Guide: How To Improve SEO on Shopify?

The retail industry has grown since more people benefit from online shopping. The convenience of eCommerce has started a new...

written by jimmy

2:50 am

Dofollow Backlinks Vs Nofollow Backlinks: What Is The Difference?

In the world of links, some technical nuances create distinctive effects. Even if we don’t see these nuances, we need...

written by jimmy

5:20 am

SEO vs SEM: What’s the Difference and Which is Better?

Do you want to get spectacular digital results? Do you want to rank high on search engines and turn your traffic into...

written by jimmy

2:02 am

What Is A Good SEO Score? – How To Check Your SEO Score?

What is a good SEO score? This is a question that many business owners and website administrators ask themselves. SEO...

written by jimmy

2:50 am

Google Algorithm Updates History: Major & Recent Updates

Google is consistently updating its algorithm to ensure it meets its user’s needs and serves up the most relevant and...

written by jimmy

2:02 am

The 13 Extremely Important SEO Mistakes You Have to Avoid

You decide to concentrate on SEO strategy, optimize everything for search engines, get lots of links for your keyword research,...

written by jimmy

12:09 pm

What is Long-Tail Keyword in SEO? Benefits of Long-Tail Keywords

When there’s a lot of competition for keywords in almost every market, SEO experts have to set their route and...

written by jimmy

10:52 am

How to Optimize Blog Posts For SEO? 10 Expert Tips | Jimmy Huh

If you want your blog posts to be found by people using search engines, then it’s important that they’re optimized...

written by jimmy

3:27 am

How to Make Press Release Submission in SEO?

Press releases attract attention from the media and help you promote your product or service. Moreover, Google or Yahoo News...

written by jimmy

9:40 am

What is Anchor Text in SEO? Everything You Need To Know

SEO is a crazy game to play. Google algorithms get more complex and intelligent while some experts try to trick...

written by jimmy

4:12 am

What Is A/B Testing in SEO? | How to Do A/B Split Testing?

The old saying is true: “You can’t know everything.” A/B testing (aka split-testing) may be one of the best ways...

written by jimmy

11:15 am

What’s the Difference Between On-Page vs. Off-Page SEO?

SEO is a complex process that can be difficult to understand, especially if you are new to the world of...

written by jimmy

3:39 am

Technical SEO Checklist to Boost Your Traffic – JH | SEO

To rank at the top of search results is a wild race and your best friend is search engine optimization...

written by jimmy

4:41 am

The 14 Most Common Myths About SEO Debunked

written by jimmy

1:19 am

What is Local SEO Citation? | How to Optimize Local Citations?

If you’re running a local business, then you know the importance of ranking high in local search results. And if...

written by jimmy

11:00 am

How To Do Real Estate Marketing? 15 Real Estate Marketing Ideas

Today, the internet plays a key role in the home buying process. It is also important for real estate agents...

written by jimmy

5:18 am

Local SEO Checklist: 10 Key Points to Improve Your Local Ranking

Even if local SEO is not a new thing, it still continues to grow in importance. In fact, the numbers...

written by jimmy

2:40 am

Off-Page SEO Checklist: 10 Great Strategies to Rank Higher

SEO is one of the most important aspects of any online marketing strategy. However, it can be complex and sophisticated....

written by jimmy

6:45 am

On-Page SEO Checklist: How to Optimize Your On-Page SEO

When it comes to SEO, on-page SEO is one of the essential aspects. It’s well-known that if you want to...

written by jimmy

1:51 am

10-Step SEO Audit Checklist To Boost Your Ranking in 2022

If you want your website to generate more traffic or you are not sure that everything is running okay, you...

written by jimmy

2:45 am

What is Robots.txt File Used for? Do You Need a Robots.txt File?

A robots.txt file is a text document that doesn’t contain HTML markup code. It is hosted on the web server...

written by jimmy

8:27 am

How important is social media for plastic surgeons?

Social media can be a powerful tool for plastic surgeons. It can help them connect with potential patients, build trust,...

written by jimmy

2:02 am

Is SEO In Los Angeles More Competitive

SEO in Los Angeles is more competitive than ever before. If you want to stay ahead of the curve, you...

written by jimmy

1:39 am

How to Find Good SEO Consultant

SEO is one of the most important aspects of any online business. If you’re not doing SEO, you’re missing out...

written by jimmy

7:24 am

How to get more traffic to my website?

Do you want to know how to get more traffic to your website? If so, you’re in the right place!...

written by jimmy

3:05 am

How To Do Local SEO For Your Business in Los Angeles?

If you are a business owner in Los Angeles, it’s important to make sure your website is optimized for Local...

written by jimmy

3:15 am

How To Do Local SEO For Your Business In New York City?

If you are a business owner in New York, it is important to understand how local SEO works and how...

written by jimmy

1:51 am

What Is User Intent | How To Optimize Your Website Accordingly

The websites we design and the content we produce are actually for users -for sure! If users don’t have a...

written by jimmy

2:41 am

How to Choose Keywords for SEO

Choosing keywords for SEO purposes is a vital part of increasing your online presence and driving traffic to your website....

written by jimmy

5:20 am

Complete SEO Guide for Plastic Surgery Websites

SEO, also known as Search Engine Optimization, makes sure your company’s website shows up on page one of search results...

written by jimmy

1:18 am

Using SEO Keywords in 2022

For those who wish to effectively advertise a product or service, appearing in search engines is a necessity. While it will take...

written by jimmy

2:46 am

What is Off-Page Optimization in 2022?

When trying to gain a better understanding of how search engines choose the top pages listed on the results page,...

written by jimmy

7:03 am

What is Meta Tag in 2022?

When trying to get a better sense of how websites are ranked by Google, it is likely that you will...

written by jimmy

6:04 am

What Is A 301 Redirect in 2022?

At first glance, the question of “what is a 301 permanent redirect” is a simple question to answer. In short,...

written by jimmy

2:32 am

Adding User to GMB

If you are conducting business from a storefront location, you should probably know about Google My Business and how to...

written by jimmy

1:08 am

Best CMS for SEO

Before starting a new site build, you should evaluate which CMS will bear the greatest benefit to your business. With...

written by jimmy

12:02 am

Google Analytics

written by jimmy

8:56 am

Google Review

Google was smart enough with basic account monitoring and caught many of the SEO tactics used, like posting fake, paid,...

written by jimmy

1:32 am

Is Local SEO in New York more competitive

SEO is a critical component of any successful online marketing strategy. If you’re doing business in New York, it’s important...

written by jimmy

2:16 am

How To Check SEO Ranking | Tools For Checking Google Ranking

SEO ranking is an important factor for any website. You want to make sure that your site is ranking as...

written by jimmy

2:06 am

How Important Is Page Speed For SEO And Google Rankings?

Could there be a factor that we forgot while working hard for our website and trying to get it to...

written by jimmy

6:01 am

Dental SEO – What’s It & Why Your Practice Needs It in 2020

written by jimmy

9:17 pm

What is an SEO Service in 2020?

An SEO service is the work an individual or agency provides that utilizes best practices to create a compelling page result that will rank for...

written by jimmy

1:32 am

How Much Does SEO Cost & How Clients Should Budget in 2020

SEO is charged and based generally in these models: Hourly Engagement | $75 – $150 per hour via RankPay Retainer Model...

written by jimmy

10:58 pm

3 SEO Tips for Small Businesses in 2020

2020 is happening and as a business owner, I’m committed to making it a big year for my business and...

written by jimmy

10:03 pm

View All