The Best Tampa SEO Services

Understand Your Business & Customer

Google’s machine learning AI gathers detailed data on search behavior, including who is searching, how and where they search, what they click, and their actions. Even minor words such as “a,” “or,” and “for” can change the intent of a search, and Google ranks pages by understanding these nuances and the positive actions users take.

Get Clear KPIs and Growth Points

Let’s determine your key metrics. Is it more important to receive contact form submissions for quotes, or to secure sales with multiple purchases?

Establishing a baseline of importance enables JH SEO to offer a quote that covers the plan and recommends incorporating Content and Google Ads.

Site Audit and Technical Review

During this phase, we’ll evaluate the site’s layout, speed, and technical problems that could affect user experience or prompt Google to flag the site. Google recognizes site speed as a factor in ranking.

Keyword Research

With Google’s Keyword Planner and tools like AHrefs, SEMrush, Google Search Console, and Google My Business Insights, we analyze which keywords to assign to pages to help achieve our KPI targets.

Keyword Mapping onto Pages (Sales, Service, Blog)

When we have agreed on the keywords, we group them by intent (informational, sales, product) and map them to a page, updating or creating content as needed to match user expectations.

On-Page SEO Analysis (SurferSEO and PageOptimizerPro)

For each keyword, we check the pages ranking on page 1, looking at their URL slugs, title tags, page content, and content types (such as images, tables, and videos). We also use SEO tools for a competitor analysis.

This offers a guide for developing a page that meets basic standards, including adding useful content and interlinking with other pages.

On-Page SEO Roll Out

With our own writers and development experts, we will create landing pages that meet high standards.

Content Plan and Content Clustering

Our writers will contact you to align on important data, tone, and talking points for starting content.

We will update our main pages according to our keywords and include blog content or detailed thought pieces that cover important components.

For instance, Gameday Men’s Health, which focuses on TRT, had us create TRT sales pages for the XYZ area and produce extensive blog content like “What is TRT,” which was then linked to other pages on their website.

Backlinking

Backlinking involves using content or outreach to have other websites link to or reference our site.

We favor HARO (Help A Reporter Out) for this task. We link you with reporters in need of expert commentary. For example, if a HARO reporter needed details about testosterone, we’d arrange a quote and a site reference.

Manual outreach is a strategy for backlinking. By looking at the backlinks of competitors and reaching out to appropriate blogs, we can determine how to secure a post that references us.

Lastly, we create detailed or power pages that people cite in their content. Well-crafted articles are frequently used to support and validate other points.