Jimmy Huh
Founder
Jimmy Huh is the CEO and founder of JH SEO Agency dba jhseoagency.com.
Jimmy’s experiences in marketing ranges from Fortune 100 companies to luxury apparel and retail brand experience. Drawing from those work experiences, he decided to go into digital marketing starting with SEO, Google Ads and content marketing.
He holds a Bachelors Degree from the University of Michigan.
Jacqui Lara
Director of Operations
Jacqui Lara is the Director of Operations at JH SEO. She
approaches digital marketing with enthusiastic curiosity
and believes each project is an opportunity to set the
top-tier standard for any industry. She enjoys working
with clients and aims for excellence in bringing their
visions to life.
Madison Davis
Director of Strategy
Madison Davis is the Director of SEO & Operations at JH
SEO. She joined the team June 2020 with a passion for
building and growing businesses. She enjoys working
day to day with companies to achieve their business
goals. Madison analyzes your business and utilizes the
most recent updates and tools to create the best
possible strategy for optimal growth.
Sourav Karmakar
Head of Development
Sourav AKA Sam is a proactive professional having
years of experience in Web technologies and
development. Started as a freelance with JH SEO in
June 2019 is now heading the development team of 10.
He loves coding and troubleshooting. His expertise
includes frontend and backend development and
everything in between design and final product.
Ngoc Vu
Head of Design
She joined the JH SEO team in 2017 and has been creating numerous high-quality products for many projects ever since. At our agency, Ngoc’s task is to brainstorm innovative approaches and produce groundbreaking output. She understands how to build your Web and App to another level, promoting user interface and experience.
Novelyn Dwarte
Director of Learning and Development
Novelyn leads the strategy and execution of all learning initiatives across the organization, ensuring that every employee has the tools, knowledge, and opportunities they need to succeed and grow.
With a deep understanding of both people and business, she is responsible for identifying skill gaps, designing impactful training programs, and creating a culture of continuous learning. Whether it’s onboarding new hires, developing leadership pipelines, or rolling out organization-wide learning strategies, she ensures that learning and growth are integrated into every level of our operations.
Mmargarith Salcedo
Operations Manager & Junior Graphic Designer
A dynamic professional with a multifaceted skill set, serving as both an SEO Lead Account Manager and Junior Graphic Designer. With an eye for aesthetics and a strategic mindset, she seamlessly blends and thrives in a fast-paced environment, constantly adapting to the latest trends and technologies to deliver unparalleled results for their clients. Their unique blend of SEO expertise and design prowess makes them a valuable asset in today’s competitive digital landscape.
Zarah Hernando
Strategy Manager
With a strategic mind and a passion for elevating digital performance, she leads the SEO team with clarity, expertise, and vision. Blending knowledge of on-page, technical, and off-page optimization, she oversees the development of high-impact workflows that strengthen brand visibility and drive measurable growth. She ensures every campaign aligns with client goals, industry best practices, and evolving search trends. Her hands-on approach, combined with her ability to guide and mentor the SEO team, ensures consistent execution, strategic alignment, and long-term success for every account under her direction.
You Searched “Hermosa Beach SEO Company” or some longtail variation and Found My Site
Ready to boost your online presence?
Finding a good Hermosa Beach SEO company has become increasingly challenging. With Google’s algorithm improving through advanced Machine Learning AI like RankBrain and BERT, SEO is far more focused on gaining an accurate understanding of the searcher, the keywords they choose, and the kind of content they expect to encounter and engage with.
The critical insight here is that SEO campaigns should be structured in a fully customized way from the very beginning. The freelancer or agency you hire must understand your business model, your audience, and how these factors connect with what Google interprets as the most valuable results to show, click, and convert on.
Even when examining search behavior, the range of how individuals conduct searches and the countless variations they may use must be carefully considered. For example, queries such as “Hermosa Beach SEO”, “Hermosa Beach SEO Company”, “Hermosa Beach SEO Services”, “Best Hermosa Beach SEO Company” are all relevant because searches like “Best Hermosa Beach SEO” or simply “Best SEO Company” can often be informational in nature and aimed at reading reviews. In contrast, “Hermosa Beach SEO Services” reflects a clearer intent to discover a business that provides SEO services in Hermosa Beach, while a more niche query like “Hermosa Beach SEO Consultant” will attract individuals or “SEO Experts” suggesting that the user may be looking for a smaller and potentially more affordable provider with limited scope of services.
Our SEO Strategy in Process Form
Understand Your Business & Customer
- Google’s machine learning AI operates by processing and collecting thousands of data points, including details about who is conducting searches, the manner in which they search, where they are located, what words they type into the search box, the links they choose to click, and the actions they complete afterward. Something as subtle as a single word such as “a”, “or”, or “for” can shift intent dramatically, and Google is able to sort pages based on this nuance by reverse engineering which user actions led to successful outcomes.
Get Clear KPIs and Growth Points
- For your business, it is essential to first identify what you consider to be the most critical metrics of success. Is it a potential customer filling out a contact form to request a quote, or do you measure success by the completion of a purchase, or even multiple purchases being made within the same order?
- Once this baseline has been defined, JH SEO can provide you with not only a structured plan but also recommendations on which tactics should be included. This might involve creating fresh, optimized content, or it could require the integration of Google Ads to drive additional visibility and conversions.
Site Audit and Technical Review
- At this stage, we will also review the technical foundation of your website, including its layout, speed, and any errors that could impact performance. A slow or poorly functioning site can create a negative user experience, and Google itself has confirmed that site speed is one of the signals used to determine ranking.
Keyword Research
- With this groundwork in place, we then turn to keyword research tools such as Google Keyword Planner, AHrefs, SEMrush, Google Search Console, and Google My Business Insights to identify and prioritize the keywords that should be targeted. From there, we map the right words to the right pages to maximize alignment with your KPI goals.
Keyword Mapping onto Pages (Sales, Service, Blog)
- Once we reach agreement on the keyword set, we begin assigning keyword clusters to individual pages. The purpose is to clearly identify user intent, whether informational, sales-driven, or product-related, and then optimize an existing page or develop a new one tailored to that purpose.
On Page SEO Analysis (SurferSEO and PageOptimizerPro)
- Each keyword is analyzed by reviewing the websites currently appearing on page one. We study the terms included in their URLs, the keywords placed within title tags, the structure and wording of their content, and the types of supporting media they use such as videos, images, or tables. Competitor analysis is then conducted with the help of multiple SEO tools to gain insights into how and why those sites are ranking well.
- The findings from this process form a detailed roadmap. It allows us to produce pages that are competitive at a baseline but also differentiated by offering richer, more comprehensive content. We expand on existing formats through advanced content planning and strategic internal linking that strengthens the website as a whole..
On Page SEO Roll Out
- Our in-house team of writers and developers then begins producing the optimized landing pages.
Content Plan and Content Clustering
- Writers will coordinate with you directly to align on voice, brand positioning, and critical data points, ensuring that every piece of content reflects your unique perspective.
- In practice, this means updating the core landing pages where keywords have been mapped while also developing supporting content such as blogs or thought leadership articles, sometimes referred to as power pages.
- For example, with Gameday Men’s Health, a business focused on TRT, we created location-specific sales pages for TRT while also publishing educational blogs like “What is TRT” that offered detailed insights and linked back to sales pages to reinforce authority and relevance.
Backlinking
- Backlinking refers to the process of generating links from external websites that point back to your own, typically by leveraging outreach or developing content that others find authoritative enough to cite. These backlinks signal trust and relevance to Google and contribute significantly to ranking strength.
- One of our preferred tactics is utilizing HARO (Help a Reporter Out). This platform allows us to connect you with reporters seeking expert sources for their articles. For instance, when working with Gameday Men’s Health, if HARO featured a journalist requesting information on testosterone and men’s health, we would provide them with expert commentary. This not only secures a direct mention but also earns a backlink to the website as a trusted reference.
- We also perform manual outreach as part of our backlink strategy. This includes analyzing which sites are linking to competitors, then approaching relevant blogs or industry publications to request inclusion, partnerships, or sponsored placements. The goal is to secure mentions that highlight your brand while also embedding links back to your site.
- Another key method involves producing longform content pieces, often referred to as power pages. These are in-depth resources that other writers, bloggers, and publishers frequently use as reference material to strengthen their own content. By creating these authoritative resources, your site naturally becomes a point of citation across the web.
Frequently Asked Questions
Why is SEO important?
Through the use of SEO, your website’s presence is greatly enhanced, driving it upward on Google and other search engine results pages, while simultaneously increasing brand awareness with these platforms. As your rankings move closer to the top, your site will steadily attract a greater flow of visitors over the long term.
How does local SEO work?
The goal of Hermosa Beach SEO, when supported by our expertise, is to drive greater foot traffic by elevating your local visibility and refining your customer profiles so they stand out more effectively. SEO works to improve how your company is seen by potential clients in this region, making it easier for those in Hermosa Beach and surrounding neighborhoods to find and choose your business.
How much does SEO cost?
Since SEO strategies vary for every business, determining an exact price beforehand can be difficult. This is why it’s best to schedule a free SEO evaluation, which allows us to discuss goals, strategies, and costs more accurately while shaping the best approach for your needs.
Are FAQs good for SEO?
By adding FAQ pages to your site, you improve both depth and navigational structure. These sections not only support stronger internal link building but also elevate your online visibility. The more detailed FAQ content you provide, the more opportunities are created for search engines to connect users to your site.
How long does SEO take?
The timeline for SEO depends on how your business is structured and the current position of your website in search rankings. Typically, measurable improvements can take between six months to a year. That being said, many companies begin to notice encouraging outcomes within the first few weeks of applying a strategy. By scheduling a consultation with us, we can review your unique situation and forecast when you can expect to see results. To remain competitive, it is critical to keep advancing and refining your SEO plan beyond the initial gains.
What are the most important Google SEO factors?
The foundation of good SEO lies in ensuring that your website demonstrates strong performance in speed, mobile responsiveness, and accessibility. These three aspects create a solid base for ranking. Other ranking signals like inbound links, keyword-rich and optimized content, as well as domain authority, are equally essential. When these elements are aligned, your site has a greater chance of appearing prominently in Google searches and attracting new customers.
What is on-page SEO?
On-page SEO refers to the techniques applied within your website to make it more relevant for search engines while also enhancing the visitor experience. This may include optimizing HTML code, meta descriptions, headers, and content. It can also involve adjusting the design and layout to create a user-friendly interface. By doing so, your site becomes both visually appealing and more likely to achieve higher rankings in search engine results.
How do I know if SEO is working?
There are tools available that measure ranking positions and analytics, but the true indicator of success is the steady growth of website visitors. If you notice that organic traffic increases, then your SEO is operating effectively. A carefully planned approach not only improves search rankings but also enhances visibility, driving more potential customers to your site.
What is off-page SEO?
Off-page SEO refers to external factors that influence your site’s credibility. These strategies include link-building efforts and social media marketing activities. Search engines prefer sites that are recognized by others, so citations, mentions, and backlinks all play an important role. By building an active and positive presence outside of your website, you can significantly boost both traffic and rankings.
How do SEO backlinks work?
Backlinks are created when another website includes a link that points back to your content. These serve as endorsements, telling search engines that your material is valuable and trustworthy. As a result, your authority increases, and your search positions improve. The most effective way to build backlinks is to generate meaningful content that other sites find worth sharing or referencing.
Do 404 errors hurt SEO?
Yes, broken pages and 404 errors can negatively impact your website. Visitors who encounter these errors often leave immediately, leading to poor user experience. Search engines also view these errors unfavorably, which may lower your ranking. Keeping your site free of broken links ensures you retain visitors and remain in good standing with Google.
How much does SEO cost?
Since SEO strategies must be tailored for each business, prices vary depending on scope and objectives. The best way to determine cost is to book a consultation with an SEO expert who can perform a site review and suggest the most appropriate plan. We provide free research to help you understand both the potential strategies and their associated pricing.
How do I increase visibility on Google?
To boost visibility, businesses can employ a number of SEO techniques including content optimization, backlink strategies, and improved site structure. By working with professionals, you can develop a strategy that maximizes exposure and builds stronger online recognition. To discover how to effectively grow your website traffic, consider setting up a free consultation with one of our SEO experts.
Read Our Blogs
Generative Engine Optimization Roadmap 2026
written by Jimmy Huh
26th January, 2026
What is GEO?
written by Jimmy Huh
15th January, 2026
How to Rank in ChatGPT
written by Jimmy Huh
28th September, 2025
The Role of Site Speed and Performance in SEO Services for Local Businesses
written by Jimmy Huh
31st March, 2025
Technical SEO Checklist: How to Optimize Your Website for Better Rankings
written by Jimmy Huh
31st March, 2025
Why SEO Services Are Critical for Long-Term Success Beyond Google Ads
written by Jimmy Huh
31st March, 2025
How Google Ads and SEO Services Work Together to Maximize ROI
written by Jimmy Huh
31st March, 2025
Best Practices for Creating a User-Friendly Franchise Website for SEO
written by Jimmy Huh
31st March, 2025
How Mobile Optimization Impacts SEO for Franchise Websites
written by Jimmy Huh
28th March, 2025
How Hyperlocal SEO Can Boost Individual Franchise Location Rankings
written by Jimmy Huh
28th March, 2025