Custom SEO Strategies
My SEO strategies are custom designed plans for you and your specific business niche.
Why?
First, the competition in SEO is strong and many businesses are hiring SEOs or other digital marketers to systematically to grow their digital footprint. What this means is no easy, run of the mill or white label strategy will just magically work.
Second, every niche, keyword, business or location is hyper unique and will require different things to have a successful campaign come to fruition.The amount of content, keyword usage, videos, images or whatever is implemented in a site will vary based on location as Google will assign certain requirements for a specific keyword in a specific place.What you must provide in content, service and reputability for something like “Los Angeles Plumber” will be much more competitive than something like “Plumber Arcadia, CA”.
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Letting Google Know Who You Are & What You do
Have Google Think You’re an Entity for your Keyword and Location. This is where the SEO Campaign starts.
The SEO strategy, at a macro level, is having Google know and think you are a something in Los Angeles or New York (or whatever city you are in). What is that something and why would Google believe you are the best option for that something?If we look at the an SEO ranking for myself, one of the first things I did was establish WHO I was, what I do and where I am to Google via a targeted landing page. By doing this, Google knows I exist, provide a service and am highly relevant for anyone in your location.
Taking something like a highly optimized page in mind, we start with understanding your business, the location, the value proposition you offer (services or products), the competitive landscape and the conversion points (how will people purchase, rent or opt into what you are offering). This is how we formulate WHAT we can do to position ourselves in different ways to get Google to understand what you are and who you service and why we are relevant.
SEO Keyword Review
After assessing the keyword, I personally use a software called CORA to do an analysis on the top 100 pages and see what features or factors are being considered for the keyword.
CORA reviews not only websites but tracks 880 factors on sites to see what correlative factors are determined with helping someone get a top keyword ranking.
The On Page SEO becomes very transparent and quantifiable, allowing very clear On Page updates like adding content or images or header tags with keywords to be more on target with the top ranking pages.
Freelance SEO Consultant Roll Out
Now our Freelance SEO strategy will roll out with going line item by line item to make the On Page SEO changes. After doing the roll out, I index the site in Google Search Console (GSC) to let Google know about my new page and I let it sit. Here we begin to explore what else we can do to get our page ranking for our page.
Tracking Our SEO Results and Looking at CRO
Now it’s about closing the gap. If there are any ranking gaps, doing Off Page SEO or running ads to show good user behavior will boost rankings and get more leads. While this is happening, Google My Business optimization like adding local citations and adding good content on the Google My Business will help move up the rankings. As we begin to move up the rankings for both, we will want to see the uptick in business whether it is calls or sales or contact form submissions.
After we do the On Page SEO, we begin to explore conversion optimization. Is our page best set up to give the searcher what they want? We’re looking to make sure that any information that is relevant to having that searcher be satisfied with what they see and take the next action to procure something or move onto something else since they are satisfied is a good result for that person, a good result to Google and a good result for us. Whether it is an address, phone number, email, an ability to chat or drive to our Hot Dog stand to buy a hot dog, we are looking to quickly give people the best solution to the problem they have.
Businesses who use our SEO Services
03. Localized Businesses
December 21, 2019
For local businesses, increasing your company’s online presence is just as important as the face-to-face contact you have with your customers. Using smart SEO practices will boost your ranking in major search engines and appropriate niche directories, allowing your business to experience greater brand recognition, have consistent growth, and stay competitive in your community.
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04. Businesses Looking to Go Global
December 21, 2019
If you’re a business looking to expand internationally, employing market-specific SEO strategies are key to making this global transition successful. SEO tactics that produce favorable results in a company’s local market may not be as effective in other countries. By tailoring content and including localized keywords for each new market you plan to enter, your business can benefit from the massive opportunities for growth that exist internationally.
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05. Enterprise Level Businesses
December 21, 2019
For enterprise-level businesses who have an established brand and customer base, keeping your site relevant with a strong SEO platform is crucial to long-lasting success. What’s more, to remain competitive in your field, your company’s site should always be utilizing the most up-to-date SEO practices. Los Angeles SEO team is dedicated to remaining knowledgeable of current and changing SEO trends, allowing us to consistently boost your website’s ranking in the most popular search engines. What’s more, as we are a full-service SEO company, we’re also able to supply your business with actionable reports for in-house teams and company stakeholders.
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06. E-commerce Companies
December 21, 2019
These days, e-commerce companies are a dime a dozen. With more companies than ever soley doing business online, achieving a high ranking in organic searches is essential to your success. Los Angeles SEO knowledgeable team members can help your site obtain and maintain a high placement by updating your site with proper keyword optimization, encouraging high-quality product reviews, and consistently doing site usability testing.
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01. Start-Ups
March 26, 2020
If you’re working to get a business off the ground, investing in SEO services will allow you to spend time perfecting your product instead of desperately trying to attract visitors to your site. Let us do the leg work to increase your online traffic and exposure, which in turn, will help you build a better business image, reach more potential customers and investors, and build trust and loyalty with your ideal client base.
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02. Small to Medium-Sized Businesses
March 26, 2020
In this digital age, depending on word of mouth for consistent growth is no longer effective. If you’re a small or medium-sized company looking to scale your business, one of the best ways to boost revenue and increase growth is through content marketing. By partnering with Los Angeles SEO experts. You’ll receive personalized content designed to promote your business, increase your company’s exposure, and attract new visitors who convert.
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Frequently Asked Questions
Why is SEO important?
By investing in SEO, you increase your online visibility exponentially. Search engine optimization allows you to climb the ranks of internet browsers like Google by allowing them to notice your business. The closer your site is to the top of the search results, the more online traffic you will have.
How does local SEO work?
Local search engine optimization (SEO) is focused on making your business relevant to local consumers. By increasing your local visibility and making your profiles more appealing to customers, we can increase foot traffic.
How much does SEO cost?
Because each SEO strategy is tailored to the client, pricing can be difficult to accurately estimate before talking with an SEO expert. Contact us for a free SEO audit where we can discuss pricing and strategy.
Are FAQs good for SEO?
Frequently asked question pages are a great way to boost internal link-building and give depth to your website. Spreading FAQs throughout your site will increase your presence as well as help you to create strong internal links.
How long does SEO take?
Depending on your field of business and current standing, SEO can take 6-12 months to provide results, however, many clients benefit in the second month. After SEO has taken effect, you must continue building and improving your standing to stay ahead of competing businesses. Schedule a consultation and discuss your timeline.
What are the most important Google SEO factors?
To improve your rankings, ensure that your site is fast, mobile-friendly, and accessible. Lack of speed and accessibility will deter potential customers from visiting your site. Backlinks, Optimized content, and authority are other vital factors in improving your google searchability.
What is on-page SEO?
On-Page SEO services are intended to make your company’s website more user-friendly and relevant to the search query. This is done by optimizing visual content and HTML source code that not only make your site more visually appealing to users but also help boost your site’s ranking in organic searches.
How do I know if SEO is working?
While there are tools designed to analyze different factors and rankings, the results of SEO should be visible through an increase in traffic to your site. A well-designed SEO strategy will improve your position on search engines while generating more website traffic.
What is off-page SEO?
When it comes to achieving a high rank in major search engines, it’s important to consider off-page SEO factors such as social media advertising and link building. Since search engines only want to give users results that provide them with the most value, search engines consider these entities in algorithms used to rank sites. Having a solid off-page SEO strategy not only increases your site’s rank but will also attract new users to your site from blog post references and mentions on social media.
How do SEO backlinks work?
Backlinks are created when another site links back to one of your pages. These backlinks provide validity to your content, increasing your rankings. While there are several methods for approaching link building, a great way to start is by creating valuable, original content that other sites will want to share.
Do 404 errors hurt SEO?
Broken links (404 errors) can negatively impact user experience, deterring them from entering your site. Aside from missed traffic, these broken links are not recognized by search engines, rendering them useless in improving your online position.
How much does SEO cost?
Because each SEO strategy is tailored to the client, pricing can be difficult to accurately estimate before talking with an SEO expert. Contact us for a free SEO audit where we can discuss pricing and strategy.
How do I increase visibility on Google?
There are a plethora of strategies used in SEO to increase the visibility of a business. Set up a free SEO strategy session and find out the best ways to drive traffic to your site through SEO.
Work with a Freelance SEO Consultant
We are proud to work with many small to medium sized businesses and creating unique, customized to help your company meet its individual goals. All services are designed to give you quantifiable results, with a focus on improving your website’s performance and conversion rates which, in turn, allows you to maintain a high ranking in organic search results with all major search engines.
Technical SEO
As opposed to focusing on content, technical SEO services optimize specific technical aspects of your website, including mobile friendliness and URL structure, which are two top entities that search engines consider when creating their rankings.
On-Page SEO
On-Page SEO services seek to make your company’s website more user-friendly and relevant to the search query. This is done by optimizing visual content and HTML source code that not only make your site more visually appealing to users but also help boost your site’s ranking in organic searches.
Off-Page SEO
When it comes to achieving a high rank in major search engines, it’s important to consider off-page SEO factors such as social media advertising and link building. Since search engines only want to give users results that provide them with the most value, search engines consider these entities in algorithms used to rank sites. Having a solid off-page SEO strategy not only increases your site’s rank, but will also attract new users to your site from blog post references and mentions on social media.
Web Development
Having a user-friendly website is just as important as the words on the page. Making sure your website is easy to navigate and accessible to users will not only increase traffic but will also optimize your site for search marketing. By employing SEO best practices, search engines will be able to easily scan your site, index your content into their database, and rank your site for specific target keywords.
Page Speed Optimization
In our fast-paced society, customers aren’t willing to wait for a slow website to load. In addition to affecting customer experience, however, the loading speed of your site can also affect your search engine ranking. Major search engines, like Google, measure the loading speed of sites and compare that data with their competitors in order to rank sites in organic searches. Our SEO team will use a variety of tools to audit the speed and responsiveness of your company’s site and then remove any components that may be slowing your site down.
Content Marketing
You’ve most likely heard the phrase “content is king”, and when it comes to SEO, that’s exactly right. Having consistent, in-depth content on your site is essential to increasing your ranking in organic searches. JH SEO will not only determine which phrases and keywords will be most effective in driving traffic to your specific site but also work with a team of writers who create content that educates your user-base while naturally incorporating your personalized target keywords into each piece.
Freelance SEO Consultant with Strategies that Rank
Jimmy Huh and team service many areas with their SEO, digital marketing Los Angeles strategies and website design with SEO prebuilt in. For specific areas and how he can help locations, please check out his pages for
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