Page Speed & SEO | Importance for Google

Could there be a factor that we forgot while working hard for our website and trying to get it to the top of Google? For example, like page speed? Page speed is an important aspect of SEO that is often overlooked. In fact, page speed can have a major impact on your website’s ranking in Google search results. Additionally, page speed affects the user experience of your website and can result in lower conversion rates and fewer page views. There are many factors that affect page speed, and in this blog post, we will discuss how to optimize your website for faster loading times.

What Is Page Speed?

Page speed is the measure of how fast a web page loads. Page speed is important for both users and search engines. A slow-loading page can frustrate users, which may lead to lower conversion rates, and it can also negatively impact your website’s ranking in Google search results. There are many factors that affect page speed, but some of the most common include large images, unoptimized code, and render-blocking resources. In this blog post, we will discuss how to optimize your website for faster loading times.

How Does Page Speed Affect SEO?

Google has stated that page speed is a factor in their ranking algorithm, so a slow-loading page could result in a lower position in search results. In addition to affecting your website’s ranking, page speed also affects the user experience of your website. A slow-loading page can frustrate users and lead to lower conversion rates.

Page speed is important for two main reasons: SEO and UX

SEO: Page speed is a ranking factor in Google search results. In other words, if your page loads slowly, you’re less likely to rank high on Google. Additionally, fast page speeds can help improve your website’s organic traffic.

UX: The user experience of your website is important for several reasons. First, if a page takes too long to load, users are likely to give up and go elsewhere. Second, slow page speeds can result in lower conversion rates and fewer page views. Finally, fast page speeds provide a better user experience, which can lead to higher satisfaction and repeat visitors.

What Your Page Speed Should Be?

Google Lighthouse is an awesome tool for audits and analysis of your site’s performance on load time. You can find out if you’re meeting qualifications, as well as what users are doing while they navigate through the website – all this information will help with optimization efforts. Also, a good page speed for SEO is three seconds or less. Google rewards fast sites over slow sites. So having a fast-loading page will help your SEO efforts. Also consider mobile page speed in your optimization efforts.

However, nowadays, page speeds are being tried to be accelerated much more than that. In a Google Webmaster video, Maile Ohye states, “2 seconds is the threshold for e-commerce website acceptability. We’re aiming for less than half a second on Google.”

How To Monitor Your Website’s Speed

There are many tools you can use to monitor your website speed. The most used is Google’s PageSpeed Insights, a free tool that provides information on how to increase your page speed.
Using Google tools is usually the easiest method. Here too, Google’s analysis of your website speed will play a role in your website ranking, so it makes sense to use Google tools to see how your website is performing.
PageSpeed Insights also summarizes which elements of your website are slowing you down and how to fix those issues.
GTmetrix is another free tool that measures page speed and provides recommendations on how to improve it.

Page Speed Metrics

To measure page speed, it is necessary to have a little knowledge of the subject. Page speed is a complex factor tied to website performance and it’s important to understand how it’s measured.

There are several metrics that affect or are related to page speed. For better understanding, you can see some of them below:

Largest Content Coloring (LCP): This is about the loading time of a page. Represents that the main content of a page is properly loaded.
First Input Delay (FIP): Relates to the interaction of a page. Initial Login Delay represents the time from the time a user first interacts with your site until the browser is able to respond appropriately to that interaction.
Cumulative Layout Shift (CLS): Highlights situations where a page layout changes unexpectedly or the page has visual stability.

Factors that Slow Pages Down

There are many factors that can affect page speed, including:

The size of your images
The length of your page’s code
The number of plugins you have installed
Your server’s response time

Each of these factors can have a significant impact on page speed. For example, if you have large images on your website, they will take longer to load. Similarly, if your page’s code is longer, it will take longer for the browser to render the page. If you have a lot of plugins installed, each plugin will add additional code to the page which will also slow down loading times. Finally, if your server’s response time is slow, it will take longer for the browser to receive the data it needs to display the page.

How can I improve my page speed?

There are many factors that affect page speed, but there are a few key things you can do to improve your website’s loading times.

First, make sure your website is using responsive design. This means that your website will adjust to the screen size of the device it’s being viewed on. Second, optimize your images for faster loading times. You can do this by reducing the file size of your images or using a content delivery network (CDN). Finally, minify your HTML, CSS, and JavaScript files. This means removing unnecessary code from your website’s codebase.

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If you’re a business owner in New York City, it’s important to have a solid digital marketing game plan. After all, New...

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What is SEO Copywriting? How to Write SEO-Friendly Content

To boost your sales, you need to connect with your target audience and ensure that you’re driving their interest. Achieving...

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How to Improve SEO on Amazon? How to do Amazon SEO

You may think about Google when you think about SEO. It often seems like SEO is just about Google —...

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How To Market A Gym? 10 Marketing Strategies You Shouldn’t Miss

As a gym owner, marketing may not be the first bullet on your to-do list. However, it is as important...

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10 Reasons Why Your Business Needs SEO

If you’re running a business, it’s important to make sure that you’re doing everything possible to optimize your website and...

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9 Best eCommerce SEO Strategies: Ultimate Guide for Beginners

Today, eCommerce has a huge place in customers’ lives, and to reach a wide audience, online efforts are an absolute...

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Mastering Facebook Ads for Business Growth

Many people tent to believe that no one clicks on Facebook ads anymore. But, that’s not true. Actually Facebook generated 114.93...

How to Use Facebook Ads: A Step-By-Step Guide for Beginners

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10 Reasons Why Your Business Needs SEO in 2022

If you’re running a business, it’s important to make sure that you’re doing everything possible to optimize your website and...

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What Is SERP? What Are The Features Of SERPs

If you decide to start SEO, you’ll see the term SERP a lot. The answer to “What is SERP” is...

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How to Learn SEO? +25 Free SEO Courses & Guides

SEO, or search engine optimization, is one of the most important aspects of online marketing. And all the brands, startups,...

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How Does Google Remarketing Work? Advantages Of Retargeting

Converting first-time visitors is a difficult task. When you work on attracting new visitors, you’ll see that many people leave...

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10 Key Benefits of PPC Advertising for Businesses

Whether you’re just starting out or you’ve been in business for a while, it’s important to explore all of your...

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14 Best SEO Tools That You Actually Need to Boost Your Website

There are a lot of SEO tools out there, and it can be hard to know which ones you need....

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The 10 Best WordPress SEO Plugins to Boost Your Website

Even if you really want to rank your website high in the search results, you may think that Search Engine...

written by Jimmy Huh

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How to improve SEO ranking?13 Tactics to improve SEO in 2022

SEO, or search engine optimization, is one of the best ways to improve your website’s visibility and traffic. It can...

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How to Do SEO for a YouTube Video? Tips to Boost Your Video

Do you know that YouTube is the second-largest search engine in the world – right after Google? The platform is...

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Elevate Your Shopify SEO: Key Tactics for Better Visibility

The retail industry has grown since more people benefit from online shopping. The convenience of eCommerce has started a new...

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Dofollow Backlinks Vs Nofollow Backlinks: What Is The Difference?

In the world of links, some technical nuances create distinctive effects. Even if we don’t see these nuances, we need...

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written by Jimmy Huh

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SEO vs SEM: What’s the Difference and Which is Better?

Do you want to get spectacular digital results? Do you want to rank high on search engines and turn your traffic into...

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What Is A Good SEO Score? – How To Check Your SEO Score?

What is a good SEO score? This is a question that many business owners and website administrators ask themselves. SEO...

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Google Algorithm Updates History: Major & Recent Updates

Google is consistently updating its algorithm to ensure it meets its user’s needs and serves up the most relevant and...

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The 13 Extremely Important SEO Mistakes You Have to Avoid

You decide to concentrate on SEO strategy, optimize everything for search engines, get lots of links for your keyword research,...

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What is Long-Tail Keyword in SEO? Benefits of Long-Tail Keywords

When there’s a lot of competition for keywords in almost every market, SEO experts have to set their route and...

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How to Optimize Blog Posts For SEO? 10 Expert Tips | Jimmy Huh

If you want your blog posts to be found by people using search engines, then it’s important that they’re optimized...

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Leverage Press Releases for SEO Boost: A Guide

Press releases attract attention from the media and help you promote your product or service. Moreover, Google or Yahoo News...

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Understanding Anchor Text: Your SEO Game Changer

SEO is a crazy game to play. Google algorithms get more complex and intelligent while some experts try to trick...

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written by Jimmy Huh

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What Is A/B Testing in SEO? | How to Do A/B Split Testing?

The old saying is true: “You can’t know everything.” A/B testing (aka split-testing) may be one of the best ways...

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What’s the Difference Between On-Page vs. Off-Page SEO?

SEO is a complex process that can be difficult to understand, especially if you are new to the world of...

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Technical SEO Checklist to Boost Your Traffic – JH | SEO

To rank at the top of search results is a wild race and your best friend is search engine optimization...

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The 14 Most Common Myths About SEO Debunked

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What is Local SEO Citation? | How to Optimize Local Citations?

If you’re running a local business, then you know the importance of ranking high in local search results. And if...

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How To Do Real Estate Marketing? 15 Real Estate Marketing Ideas

Today, the internet plays a key role in the home buying process. It is also important for real estate agents...

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Local SEO Checklist: 10 Key Points to Improve Your Local Ranking

Even if local SEO is not a new thing, it still continues to grow in importance. In fact, the numbers...

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Off-Page SEO Checklist: 10 Great Strategies to Rank Higher

SEO is one of the most important aspects of any online marketing strategy. However, it can be complex and sophisticated....

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Your Ultimate On-Page SEO Guide

When it comes to SEO, on-page SEO is one of the essential aspects. It’s well-known that if you want to...

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10-Step SEO Audit Checklist To Boost Your Ranking in 2022

If you want your website to generate more traffic or you are not sure that everything is running okay, you...

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What is a Robots.txt File Used for? Do You Need a Robots.txt File?

A robots.txt file is a text document that doesn’t contain HTML markup code. It is hosted on the web server...

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How important is social media for plastic surgeons?

Social media can be a powerful tool for plastic surgeons. It can help them connect with potential patients, build trust,...

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Is SEO In Los Angeles More Competitive

SEO in Los Angeles is more competitive than ever before. If you want to stay ahead of the curve, you...

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SEO is one of the most important aspects of any online business. If you’re not doing SEO, you’re missing out...

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If you are a business owner in Los Angeles, it’s important to make sure your website is optimized for Local...

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If you are a business owner in New York, it is important to understand how local SEO works and how...

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The websites we design and the content we produce are actually for users -for sure! If users don’t have a...

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How to Choose Keywords for SEO

Choosing keywords for SEO purposes is a vital part of increasing your online presence and driving traffic to your website....

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Complete SEO Guide for Plastic Surgery Websites

SEO, also known as Search Engine Optimization, makes sure your company’s website shows up on page one of search results...

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Using SEO Keywords in 2022

For those who wish to effectively advertise a product or service, appearing in search engines is a necessity. While it will take...

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When trying to gain a better understanding of how search engines choose the top pages listed on the results page,...

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What is a Meta Tag in 2022?

When trying to get a better sense of how websites are ranked by Google, it is likely that you will...

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What Is A 301 Redirect in 2022?

At first glance, the question of “what is a 301 permanent redirect” is a simple question to answer. In short,...

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Adding a User to GMB

If you are conducting business from a storefront location, you should probably know about Google My Business and how to...

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Best CMS for SEO

Before starting a new site build, you should evaluate which CMS will bear the greatest benefit to your business. With...

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Google Analytics

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Google Review

Google was smart enough with basic account monitoring and caught many of the SEO tactics used, like posting fake, paid,...

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SEO is a critical component of any successful online marketing strategy. If you’re doing business in New York, it’s important...

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Master SEO Rankings with These Proven Tools

SEO ranking is an important factor for any website. You want to make sure that your site is ranking as...

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The Power of Backlinks in SEO Explained

Simply put, backlinks are links from a page on one website to another. They are an important part of how...

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Revolutionize Your Dental Practice with Effective SEO Techniques

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2024 SEO Services Explained: Enhancing Your Online Presence

An SEO service is the work an individual or agency provides that utilizes best practices to create a compelling page result that will rank for...

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How Much Does SEO Cost & How Clients Should Budget in 2020

SEO is charged and based generally in these models: Hourly Engagement | $75 – $150 per hour via RankPay Retainer Model...

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Top SEO Strategies for Small Businesses in 2024

2020 is happening and as a business owner, I’m committed to making it a big year for my business and...

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Unlock SEO Success: The Critical Role of Page Speed

What Is Page Speed?

How Does Page Speed Affect SEO?

Page speed is important for two main reasons: SEO and UX

What Your Page Speed Should Be?

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Page Speed Metrics

Factors that Slow Pages Down

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